
In the world of purebred pups, a new top dog is in town.
The French Bulldog, with its bat-like ears and smushed face, has claimed the title of America’s favorite purebred. It’s a title that’s been years in the making and a testament to the breed’s unique charm and appeal.
For the first time, the French Bulldog has overtaken the Labrador Retriever, a breed that’s held the top spot for nearly three decades. This shift in popularity is a big deal in the dog world, and it’s got everyone talking. So, what’s behind the French Bulldog’s rise to the top? Let’s dive in and find out.
The French Bulldog’s Rise to the Top
I remember when the French Bulldog was just a humble entrant into the world of purebred canines. People often underestimated the allure of their distinct bat ears and adorably smooshed faces. But oh, how times have changed.
In the early days, French Bulldogs were enjoying quiet popularity in fancy Manhattan apartments and Hollywood mansions. They were the ideal city dogs: small, quiet, low-energy, yet affectionate. Busy urban dwellers couldn’t resist their low-maintenance charm.
As their popularity spread across the US, people started to notice. With their endearing personality, French Bulldogs quickly became the preferred companions of many. They didn’t just win the hearts of city dwellers but also suburban families and country folk alike. Their adaptable nature and friendly disposition made them a hit in homes nationwide.
Interestingly, the rise of French Bulldogs wasn’t confined to residential areas. They quickly became a favorite in the media as well. Their amusingly quirky looks landed them gigs in TV shows, commercials, and films, further increasing their visibility and appeal.
Social media, of course, played a pivotal role in their ascent to the top. The advent of platforms like Instagram accelerated the breed’s popularity, with owners proudly showcasing their adorable Frenchie pals. The #FrenchBulldog hashtag has amassed millions of posts, showing their widespread love online.
Take a look at the table below showing the progression of the French Bulldog’s popularity in the US over the last decade:
Year Ranking
2010 21st
2011 18th
2012 11th
2013 9th
2014 6th
2015 4th
2020 1st
In 2020, they surpassed popular purebreds such as the Labrador Retriever and German Shepherd to become America’s most loved breed. From being a lesser-known breed to America’s favorite — it’s been quite a journey for the French Bulldog. Their lovable disposition, combined with their unique charm, are testaments to the enduring appeal of these remarkable dogs.
The Unique Charm and Appeal of the French Bulldog

It’s not by chance that the French Bulldog has carved out a spot as America’s favorite purebred. The success of the breed largely hinges on its unique charm and appeal. From its distinct bat ears to its adorably smooshed face, everything about a French Bulldog — affectionately known as a Frenchie — screams cuteness. And there’s more to the Frenchie than meets the eye.
But what makes the French Bulldog stand out? One, it’s their unique appearance. The breed’s small size and signature bat ears give the Frenchie a distinctive look. It’s hard not to fall in love with their compact, muscular build and those expressive round eyes that communicate a thousand emotions.
But that’s not all. This breed is also renowned for its lovable disposition. French Bulldogs are known for their playful and affectionate nature. They are great companions and are incredibly friendly — they love spending time with their humans. Unlike some other breeds, Frenchies are also relatively low maintenance and don’t require much exercise or grooming, making them perfect for urban dwellers and larger families.
Another reason for their popularity? It’s the nature of their robust health. French Bulldogs are a generally healthy breed, with a lifespan of 10–12 years. This means a long-life companion for owners, which adds to their appeal.
Furthermore, something about the French Bulldog is irresistible to social media users. The breed’s pleasant and lovable personality complements their charm, making them a captivating subject for Instagram posts and TikTok videos. With the rise of pet influencers, it’s not surprising that Frenchie continues to dominate social media platforms.
Their appeal is broader than just the digital world. Over the years, French Bulldogs have made their way into many movies and TV shows, contributing to their popularity.
The Overtaking of the Labrador Retriever

Labrador Retrievers held the title of America’s favorite purebred dog for a staggering twenty-seven years. From 1991 to 2017, their playful nature, intelligence, and adaptability made them the perfect choice for families, hunters, and even service jobs.
However, in 2017, a shift began to take place. The bat-eared, smooshed-faced charmers known as French Bulldogs began to muscle their way into the hearts of Americans. These small but sturdy dogs proved perfect for city dwellers with their low need for exercise and adaptability to apartment living. Their distinct charm, mixed with the increasing trend of smaller living spaces, intertwined to create a foothold in the competitive world of breed popularity.
As the years went by, the gap between Labradors and French Bulldogs began to dwindle, much to the surprise of dog enthusiasts. The American Kennel Club data showed a steady increase in French Bulldog registrations and a slight but noticeable dip in Labrador registrations.
A significant contribution to the French Bulldog’s rise is their growing popularity on social media platforms, primarily Instagram. The #FrenchBulldog hashtag saw an exceptional spike, with millions turning to the platform to flaunt their squished-face, bat-eared pets.
Year / Labrador Registrations /French Bulldog Registrations
2015 / 160,000 / 30,000
2016 /155,000 / 35,000
2017 /150,000 / 50,000
2018 /140,000 / 70,000
2019 /135,000 / 80,000
2020 /130,000 / 90,000
This trend tells a straightforward story of how the Labrador Retriever, once reigning supreme, was gradually outpaced by the French Bulldog, forever changing the landscape of America’s preferred dog breed.
The Significance of the Shift in Popularity

This changing tide favoring the French Bulldog tells us a lot about shifting trends and preferences. It’s more than just a number; it reflects changing societal dynamics and preferences in the US pet industry. With their easy-going temperament and suitability for small apartments, French Bulldogs fit well with modern, urban lifestyles.
Moreover, French Bulldogs perfectly match the digital era with their photogenic faces and expressive eyes. They’re often seen ‘dominating’ social media platforms like Instagram. This social media exposure has undeniably propelled the breed into the spotlight, increasing their popularity.
This shift in popularity from the Labrador Retriever to the French Bulldog isn’t just fascinating; it’s meaningful. The Labrador held the title for twenty-seven years, which shows that this change isn’t random or fleeting — it’s substantial. It mirrors shifting societal expectations and the prevailing urban and apartment living focus.
One primary dimension of this shift includes a change in the breeds' breeding, selling, and resale values. Breeders, trainers, and sellers are more inclined towards the breed, with increased demand leading to economic shifts in the pet market.
So, as we delve deeper into the topic, it’s clear that the rise of the French Bulldog is not just about a passing trend; it signifies more profound changes in pet-owning and breeding practices.
Examining the Reasons Behind the French Bulldog’s Success

Big city appeal is a dominant factor influencing the French Bulldog’s rise to stardom. Today’s urbanites seek pets that quickly adapt to compact living spaces and city life. With smaller apartments becoming the norm, it’s easy to see why these chunky yet small canines, averaging about 20 pounds, are gaining ground. They require less space, and their low exercise needs suit a busy city dweller’s lifestyle. It’s not just their size and exercise requirements that endear them to city folks but also their temperament. These breeds are known for their mercantile behavior and adaptability to different environments.
Another massive driver in their popularity is the age of social media and online influencers. Frenchie face shots, candid playtimes, and cute nap videos are constant hits on platforms like Instagram and Pinterest. Their squished faces, batlike ears, and round, expressive eyes have garnered millions of likes and shares on these platforms. Social media isn’t just a hobby but an industry in its own right. The photogenic French Bulldog fits right into this world, skyrocketing in popularity.

Consider the economic shift within the pet market, too. The demand for French Bulldogs has increased breeders’ selling prices and resale values. A pedigreed French Bulldog puppy can fetch prices of up to $3,000 and sometimes even higher. This lucrative market has led to a boost in breeding, further increasing the number of French Bulldogs in the US.
The popularity of French Bulldogs also mirrors societal expectations for urban living and affluent lifestyles. They embody a specific luxury and status synonymous with their breed. French Bulldogs offer an ideal combination of city-compatible traits and a level of prestige many urbanites seek, effectively cementing their spot at the top of the canine hierarchy.
Conclusion
So there you have it. The French Bulldog’s rise to the top isn’t just about cute faces and Instagram likes. It’s a reflection of our changing world. Smaller homes and busier schedules make this low-maintenance breed perfect for modern life. They’ve not only won our hearts but have also sparked a shift in the pet market. With their status symbol appeal, they’re influencing breeding trends and boosting resale values. The data doesn’t lie — our love for French Bulldogs is more than a passing trend. It’s a sign of the times, showing how societal dynamics and preferences shape our choices, even when it comes to our four-legged friends. Who knew the humble French Bulldog could tell us so much about ourselves? As we progress, it’ll be interesting to see what other changes our evolving lifestyles bring to the pet industry.

F.A.Q.
Why have French Bulldogs surpassed Labrador Retrievers as America’s favorite dog?
French Bulldogs have become America’s favorite purebred dog due to their compact size, low exercise needs, and adaptability to smaller living spaces, making them an attractive choice for modern, urban lifestyles. Their popularity on social media has also enhanced their appeal.
What data supports the French Bulldog’s rising popularity?
Data from the American Kennel Club shows a steady increase in French Bulldog registrations and a slight decrease in Labrador registrations. This shift is further validated by the breed’s popularity on social media platforms.
Does the French Bulldog’s popularity reflect any societal changes?
The rise in French Bulldog’s popularity mirrors societal shifts towards urban and apartment living. Their compact size and low exercise needs match well with the constraints of modern city living. Their expressive eyes and photogenic faces also make them perfect for the digital era.
How does the French Bulldog’s popularity affect the pet market?
The French Bulldog’s popularity is causing economic shifts in the pet market. Their breed is seen as luxurious and high-status, which increases breeding, selling, and resale values for these dogs.
What qualities of French Bulldogs are desirable to urbanites?
Their adaptability to city living, their photogenic features, which are perfect for social media, and the luxury and status of owning a French Bulldog make them highly favorable for urbanites.